NAMSU
INDULGENT IMMERSION
INTIMATE RITUAL
THE ART OF BATHING
RETURN TO SELF
NAMSU IS A RESPONSIBLE AND HIGH-QUALITY SKINCARE BRAND PROVIDING NATURAL SOAP AND BODY WASH MADE OUT OF PLANET DERIVED INGREDIENTS.
Namsû briefed AfterHourz to create an influencer marketing campaign to drive brand-awareness for the brands launch. We selected key influencers in the wellness, beauty and skincare niches to receive the products and communicate the brand messaging to their communities. The campaign saw 20+ organic influencer posts and 250k reach.
CAMPAIGN STRATEGY- CREATIVE DIRECTION - INFLUENCER + PR
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