House Babylon
responsible
sustainable
luxury
bedding
House Babylon is a conscious lifestyle brand, designing high quality products for the everydays.
House Babylon briefed AfterHourz to create an influencer marketing campaign to drive a brand-awareness campaign for the brand's loungewear launch. We selected key influencers in the fashion, lifestyle and interior niches to receive the products and communicate the brand messaging to their communities.
GRAPHIC DESIGN - PHOTO & VIDEO - SOCIAL IDENTITY - SOCIAL STRATEGY - CREATIVE DIRECTION - INFLUENCER + PR - BRAND PARTNERSHIPS - PAID MEDIA & ADVERTISING
50+
organic influencer
posts
2.5M REACH