A next-gen, female-founded company, they set out to engineer a super soft upgrade to the humble nappy with unrivalled absorbency, next-level liquid capacity and no nasty chemicals, dyes or fragrances. We came on board Peachies to develop a 360° digital strategy for them after the brand’s launch. AfterHourz have been managing the brand’s social media marketing, from translating their visual identity to online channels to a trend-led social media strategy, including influencer relations and brand partnerships.