Building on the success of our offline activations, our online platform will aim to provide brands with ways to continue to reach and engage consumers in social-first ways.
Our 360 advertising platform is a shoppable media channel with a focus on consumption, sustainability and wellness - it aims to provide brands with ways to continue to reach and engage consumers in social-first ways - it features curated customer touchpoints across all channels, optimised for maximum brand visibility, awareness and reach.
With sustainability at the core of our agenda, we love supporting brands that are reducing their carbon footprint. We know that it is a transition and learning process. We also know that every effort counts. Our brand partners are committed to be part of the industry wide change that’s needed to make sustainable practices the new normal across industries.
We care about the people making the products we use and wear and our brand partners do too. No matter where they are located, our brands look after their craftsmen or have proven ways to give back to the communities they manufacture in or have systems in place to support them via donations.
As an all female team, we are constantly looking to promote and support minority-owned businesses, from female to LGBTQIA+, Black and AAPI-owned.
We honour the local craftsmen and heritage behind products. Our brands celebrate the rich heritage that inspire their collections, whether locally or from overseas. Each piece tells a story and takes you on a cultural journey.
visual and bite-sized content
By featuring products on our platform, brands can tap into a targeted demographic actively seeking sustainable alternatives. This exposure can lead to greater brand awareness and attract new customers.
Our platform serves as a centralised hub where conscious consumers can discover the latest and most innovative products - the convenience factor streamlines the purchasing process, leading to higher conversion rates and increased sales for all our brands.
Our platform gathers valuable insights and feedback from consumers, helping participating brands improve their products and better meet consumer needs, allowing them to refine their offerings and stay responsive to market demands.
Our optimised touchpoints provide valuable data and analytics that can help brands gain insights into consumer behaviour, preferences, and trends which can be further utilised in product development, marketing strategies, and customer engagement.
05 – COLLABORATIVE OPPORTUNITIES
All participating brands will benefit from our marketing initiatives and campaigns, all in effort amplify brand visibility, enhance brand reputation, and foster an engaged community.
We are only onboarding brands that align with at least one of our four key values - environmental sustainability, minority empowerment, social consciousness and protecting local heritage craft. We have created a set of core values to celebrate how our partner brands currently consider the environment and the people involved in the production process, but also to encourage and incentivise our brands to incorporate these principles further into their business models. We created an easy to understand index system which we will use to catalogue our entire product catalogue, to indicate each brand’s sustainable attributes.
We're a values-driven platform giving our audience the ability to shop products and brands based on the causes they want to support.